A secure SMS agent for a Perth real estate agency. It starts the conversation with new leads, answers their questions, and hands over to a human at the right moment. Connected to the agency's CRM.
Real estate leads go cold fast. A new enquiry expects a reply straight away. The longer it waits, the colder it gets.
At this agency, enquiries arrived at all hours. Agents were out at inspections for much of the day. Follow-up depended on whoever was free at the time, so some leads heard back quickly and others waited.
The agency's CRM held every lead. Names and numbers, stored and waiting. But the CRM only stored them. Nothing acted on them.
We built an AI agent that sits on top of the agency's existing CRM. Nothing was replaced. The CRM stays the system of record and the agent works from it.
The agent reaches out to new enquiries by SMS, holds a natural conversation, and works towards the next step. An appraisal booking. A buyer question answered. A landlord enquiry handled.
Humans stay in control. When a person is needed, the agent hands the conversation over and steps back.
The agent runs to a fixed set of rules. This is what it does, and what it is not allowed to do.
Safety was the first thing built, not the last. The agent cannot message outside its rules. Nothing reaches a lead without passing the same checks every time.
Every conversation is reviewable. The agency can open any thread and read exactly what was said, message by message.
And the response is fast. New enquiries get a first reply in seconds, at any hour. A lead that arrives late on a Sunday night is greeted the same way as one that arrives on a Tuesday morning.
The agency's CRM stopped being a filing cabinet and started working the leads itself.
If your CRM stores leads but nothing follows them up, we can build an agent that does. Safety rules first. Humans in control.