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Facebook and Instagram advertising campaign management for Perth businesses
Facebook & Instagram Ads Perth

Social Ads That
Generate Leads.

We run targeted Facebook and Instagram campaigns that put your business in front of the right Perth audience. at the right time, for the right cost.

100% In-House
One Point of Contact
No Lock-In Contracts
Squarespace Gold Partner
Based in Perth, WA
Audience Research & Targeting
Detailed audience research to find your ideal Perth customers by interest, behaviour, demographics and lookalike audiences.
Creative & Copywriting
Scroll-stopping ad creative. video, image, carousel. designed and written in-house to maximise click-through and conversions.
Campaign Setup & Launch
Full campaign architecture. objectives, ad sets, placements, pixel installation and conversion tracking all configured correctly from day one.
A/B Testing
Continuous split testing of creative, copy, audiences and offers to find what works and cut what doesn't. constantly improving results.
Retargeting
Re-engage website visitors and warm audiences who've already shown interest in your business. these convert at a fraction of the cold traffic cost.
Reporting & Optimisation
Clear monthly reports showing spend, leads, cost per lead and what's being improved. No jargon, no fluff.
01
Strategy Call

We learn your business, your offer and who your best customers are. We then build a campaign strategy tailored to your goals and budget.

02
Creative Production

Our team produces the ad creative in-house. video, imagery and copy. all aligned to your brand and optimised for the platform.

03
Campaign Launch

Pixel installed, audiences built, campaigns live. Most clients see their first leads within the first week.

04
Optimise & Scale

We monitor daily, cut what's not working and scale what is. Every month gets more efficient than the last.

FAQ

Common questions about Facebook and Instagram ads in Perth

Facebook Ads management starts from $950/month plus your ad spend. Most Perth small businesses spend $1,500 to $5,000/month on ad spend, depending on lead volume targets. Average cost per lead in Perth ranges from $6 to $30 depending on industry. We set budgets based on your lead targets and customer lifetime value.

Depends on intent. Google Ads captures people actively searching for your service right now (best for tradies, dentists, lawyers, anything urgent). Facebook Ads create demand from people who were not looking yet (best for products, awareness, lead generation funnels). Many Perth businesses run both. If forced to pick one, urgent services start with Google.

Most campaigns produce the first leads within 24 to 48 hours of going live. The first 2 weeks are learning phase where Facebook optimises delivery. Real cost-per-lead numbers settle around weeks 3 to 4. We do not declare a campaign succeeded or failed before week 4.

Yes. Stock images and phone photos work occasionally but professional creative typically lifts click-through rates by 2 to 5 times. Source Digital produces in-house photo and video content as part of the ad management package, so your ads are always backed by real, on-brand creative. No stock photos.

Yes, with realistic expectations. Facebook works for B2B if your decision-makers are on the platform (most Perth tradies, retailers, professional services owners are). LinkedIn is often better for enterprise B2B. For Perth SMB-to-SMB sales, Facebook plus Instagram is usually the right call. We test both.

Facebook has improved fake-click filtering significantly. Bot traffic is usually under 2 percent of impressions on properly targeted campaigns. We monitor for unusual patterns and exclude suspicious placements. The bigger waste is poor targeting, weak creative and untracked conversions, which we fix as part of standard optimisation.

Dedicated landing pages convert 2 to 4 times better than home pages for paid traffic. Home pages serve general browsers; landing pages serve one specific audience with one offer. For most clients we recommend building a landing page from $1,250. It usually pays back in the first month.

No. Month-to-month with a 4-week cancellation notice. If the ads are not producing, you can leave. We earn the business each month by delivering leads, not by trapping you in a long contract.

Ready for Cheaper, Better Leads?
Let's Talk.

Book a free strategy call. We'll audit your current ads (or start from scratch) and show you what's possible.

"Literally within hours I was getting leads. Blown away with every bit of work from Source Digital. speed, quality and just a real good bloke to deal with."

D
Onedown · Google Review

"Source Digital did an exceptional job building our Shopify site. Visually appealing, user-friendly, works across all devices. Professional, responsive. the final product exceeded our expectations."

C
Malaya · Google Review

"Tristan is the man. Found him on Google and within 2 hours he had a full plan & quote ready. The final project delivery was absolutely phenomenal. 100 times better than we could have ever imagined."

K
Enkindle · Google Review
5.0
· 22 Google reviews · Perth, WA